Brand Identity Package
Comprehensive suite of visual elements that together define how a brand presents itself to the world, across all touchpoints of the brand, from digital to physical.
Delivery is executed by a vetted expert specialised on this gig.
Logo, Colors and Typography
The package includes a custom logo, a curated color palette, and selected typography, providing the visual foundation for a brand's identity across all channels.
Brand Style Guide
A document that outlines how to use all these elements properly, including logo placement, color usage, font applications, and more, to ensure brand consistency.
Business Cards and Stationery
Designs for official stationery, including business cards, letterhead, envelopes, and other office or company materials.
Digital Assets
Including social media profile designs, email signature templates, and other digital marketing materials.
We need to create a comprehensive brand identity package for a new company and product, including a logo, color palette, typography, business cards, and social media templates. Our brand aims to convey innovation, reliability, and modernity. Please provide a detailed proposal including your approach, timeline, and examples of previous work in creating brand identity packages for tech companies. Experience with startups and an understanding of the tech industry is preferred.
Curated by
Cansu K.
Senior Designer with experience in Brand Design, Design Systems and Service Design, with a keen focus on human-centric methodology to discover and deliver valuable and usable digital experiences.
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Typical deliverables
- <h3>Logo, Colors and Typography</h3>
The package includes a custom logo, a curated color palette, and selected typography, providing the visual foundation for a brand's identity across all channels. - <h3>Brand Style Guide</h3>
A document that outlines how to use all these elements properly, including logo placement, color usage, font applications, and more, to ensure brand consistency. - <h3>Business Cards and Stationery</h3>
Designs for official stationery, including business cards, letterhead, envelopes, and other office or company materials. - <h3>Digital Assets</h3>
Including social media profile designs, email signature templates, and other digital marketing materials.
typical tool and tech stack used
Create a visual identity for a new business.
Rebrand to signal change and realign with updated goals and values.
Expand brand identity to diversify across platforms.
“As a growing startup, we had to get our tech team in place fast and partnering with UPPER was ideal for us. UPPER's tech experts understood our tech roadmap in detail and provided us the right matches to launch our product in time.”
Co-Founder & CEO
ONLY executed by experts!
Covering everything from Software Development, AI, Data, Design or Product Management.
Start a Gig
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Got questions?
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A tech gig is a mini-project with a clear and concise scope, is typically under 1 month, and requires an expert to execute. Gigs should ideally require little project onboarding time.
You can continue working with the expert who executed the gig on an hourly basis.
For projects over 2 months with more than 1 expert, fixed price gigs become impractical and we strongly recommend you to hire the expert(s) via upper.co, on a fixed monthly retainer or engage over an hourly 'time and materials' setup.
For every gig you will receive between 1 and 3 bids to review.
Payments are issued in 2 phase, with UPPER in the middle for security. The first payment of 50% is done upfront to start work. The second payment is done at the end after the work has been delivered.